DIY Alcove Cabinets Privacy Policy

Effective Date: [15.11.2024]
Last Updated: [15.11.2024]

At DIY Alcove Cabinets, we respect your privacy and are committed to protecting your personal data. This Privacy Policy outlines how we handle your personal information, including what we collect, how it is used, and your rights under applicable UK data protection laws.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, ensuring that your personal data is handled responsibly and transparently.

1. Who We Are

DIY Alcove Cabinets is the Data Controller of your personal data. This means we determine the purposes and means of processing your information.

For any questions regarding this policy or our privacy practices, please contact us:

  • By Post: DIY Alcove Cabinets, Pallinghurst Farm, Guildford Road, Rudgwick, RH12 3BQ
  • By Email: sales@diyalcovecabinets.co.uk
  • By Phone: 01403 823824

You may also raise concerns with the UK Information Commissioner’s Office (ICO). Details are provided in Section 9.

2. What Information We Collect

We collect and process your data to provide our services, improve our offerings, and comply with legal obligations. The types of data we collect include:

a) Information You Provide Directly

This includes personal data you share through forms or direct interactions, such as:

  • Name
  • Email address
  • Telephone number
  • Any other information provided via contact forms or inquiries.

b) Automatically Collected Information

Using cookies and similar technologies, we collect data such as:

  • IP address
  • Browser type
  • Device details
  • Pages visited and time spent on our website
  • Interaction data from emails (e.g., opens, clicks).

c) Information from Third Parties

We may receive data from partners, advertisers, or publicly available sources. When combined with your information, we treat it as personal data under this policy.

3. How We Use Your Data

We use your personal data for the following purposes:

a) To Operate and Provide Our Services

This includes fulfilling requests, responding to inquiries, and delivering our products.

b) To Improve Our Website and Services

We analyse anonymised or aggregated data to understand usage trends and improve user experience.

c) For Communication

We may send service-related messages or marketing communications (with your consent). You can opt out of marketing communications at any time.

d) For Legal and Security Purposes

We use data to comply with legal obligations, detect and prevent fraud, and ensure website security.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance website functionality and personalise your experience. This may include:

  • Remembering your preferences and past inputs.
  • Providing relevant advertisements.
  • Analysing website traffic and performance metrics.

For more details, please read our Cookie Policy.

5. How Long We Keep Your Data

We retain your data only as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law. For example:

  • Contact data: Retained for as long as necessary to provide customer support.
  • Log data: Retained for a limited time for analysis or website security purposes.

6. How We Protect Your Data

We use appropriate technical and organisational measures to secure your personal information. While we take reasonable precautions, no system is entirely secure. If you believe your data has been compromised, contact us immediately.

7. When We Share Your Data

Your data will never be sold. However, we may share it in the following instances:

a) Service Providers

We work with trusted third-party providers (e.g., web hosting, email services) to deliver our services. These providers process your data solely under our instructions and in compliance with the UK GDPR.

b) Legal Obligations

We may share your data to comply with legal requests or regulatory requirements, such as court orders or government inquiries.

c) Aggregate or Anonymised Data

Non-identifiable data may be shared for analytics, research, or marketing purposes.

8. Your Rights

Under the UK GDPR, you have rights regarding your personal data, including:

  • Access: Request a copy of your data.
  • Correction: Ask us to correct inaccurate information.
  • Erasure: Request the deletion of your data where legally applicable.
  • Restriction: Limit how we process your data in certain circumstances.
  • Data Portability: Receive your data in a commonly used format.
  • Objection: Opt out of certain data uses, including direct marketing.
  • Withdraw Consent: Where processing is based on consent, you can withdraw it at any time.

To exercise your rights, contact us via the details in Section 1. We may require proof of identity to process your request.

9. Third-Party Websites

Our website may link to third-party websites. We are not responsible for their privacy practices. Please review their privacy policies to understand how your data is collected and used.

10. Updates to This Policy

We may update this policy to reflect changes in our practices or legal requirements. Updates will be posted on this page, with a clear indication of the latest revision date. For significant changes, we may notify you directly.

11. Complaints and Concerns

If you have concerns about how your data is handled, you may contact us using the details in Section 1. Alternatively, you can file a complaint with the ICO:

  • By Email: casework@ico.org.uk
  • By Phone: 0303 123 1113
  • By Post: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF